Rock World is a nightspot in the heart of George Town, Penang. It is located on Drury Lane off Campbell Street. The discotheque is housed in a restored Art Deco building that originally housed the New Theatre, which once served as theatre and cinema for a wide range of entertainment, ranging from stage shows to movies to matinees and even Chinese opera.
New Theatre saw a decline in its audience when people began buying television sets and turning away from live opera. The stayed relevant for a few more decades as a movie theatre, but could not hold back the tide of time, a fate that fell on other early 20th century theatres in George Town. It reinvented itself as Rock World a number of years ago, but is today (as of September 2012) up for sale once again. So only time will tell what will be its next incarnation.